Mpamba Marketing Manager

  • Full time
  • 4 months ago
  • Salary MWK 000 / Monthly

Job Description

The Mpamba Marketing Manager shall be responsible for conceiving, developing and deploying the Mpamba Marketing strategy for delivering revenue numbers and for ensuring a strong and well-postioned product portfolio.

Major tasks and responsibilities

  • Define and drive sales & marketing strategy
  • Ensure superior visibility and superior customer intimacy of the brand
  • Review market research to determine opportunities that exist and ways to capitalize on them
  • Conduct business trends analysis
  • Improve Mpamba customer market share
  • Develop and implement acquisition strategies for the various sales verticals across Retail and Corporate businesses that will ensure an increase in share of customers
  • Prevent churn of the existing customer base and deliver customer retention programs that will ensure increase in customer net additions
  • Business performance reportingand analysis
  • Devise strategy to gain higher share of incremental Relative Market Share (RMS) to improve the Company’s overall RMS
  • Identify opportunities and develop roadmap for maximizing revenue
  • Create a segmented strategy for customer acquisition and prepare a roadmap for implementing the same
  • Derive synergies across customer segments foroverall revenue enhancement-drive cross- pollination across several sales channels and customer segment payments

Educational and Professional Requirements

  • University degree in Marketing or related Business Discipline
  • Certifications or additional qualifications in advertising. communications and management will be an added advantage
  • MBA or MSc in Marketing or related discipline will be an added advantage
  • Strategic management and business leadership
  • 5+years’ experience of effective marketing strategy management
  • Excellent understanding of corporate governance standards
  • High level of business and commercial acumen
  • 3+years’ experience in mobile financial or telecom marketing
  • 2+years in senior management role in Telecom or FMCG industry

How to apply
Interested applicants are requested to submit their applications and Curriculum vitae (Cv) to:

The Chief Human Resources Officer
Telekom Networks Malawi Limited
Livingstone Towers
P.O Box 3039


Email: [email protected]

To reach him no later than 2nd December, 2020


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